Indicators of a Culture of Innovation
By Helene Wiswall Perdue, OD Consultant, ModernThink
As a function of our work in higher education, we see many strategic plans. Most of these plans contain some sort of organizational commitment, initiative, or objective related to creating and supporting a culture of innovation. At some institutions, this commitment manifests itself in the formation of an “innovation institute.” At others, we might see language in the plan that states: “create a culture of innovation.” Other institutions might set aside funds to support innovative teaching and/or continuous improvement change efforts.
What predicts an institution’s ability to be successful at creating – and sustaining – a culture of innovation? Can an institution measure this?
Rich Boyer, Managing Partner and Senior Consultant at ModernThink wondered this, and so did Catherine Lilly, Senior Advisor, Office of the Executive VP/CFO at the University of Michigan and the Past President of the Network for Change and Continuous Innovation (NCCI), a non-profit association dedicated to improving higher education by providing a collaborative professional network for change leadership. They agreed that the data gathered as part of the Chronicle of Higher Education’s Great Colleges To Work For® program might be a useful place to begin a joint inquiry into innovative cultures.
They posed these basic questions to begin:
- Are there pre-existing conditions necessary for a culture of innovation?
- If so, might those conditions be captured somehow in the Great Colleges to Work For® survey data?
- Is there a factor, scale, or set of statements that is a reflection of an innovative culture?
- If so, might there be differences between recognized and non-recognized institutions in that scale?
We reviewed statements from the ModernThink Higher Education Insight Survey®, the research instrument that is the foundation for the program. The survey is comprised of 60 belief statements, broken into 15 themes, such as communication, collaboration, shared governance, etc. The survey is administered annually each spring through the Great Colleges to Work For® program to administration, faculty, and staff at participating institutions.
Institutions are deemed “Great Colleges to Work For” based on survey responses. Since its inception, over 1,200 unique institutions have participated, providing us with an unparalleled database of employee engagement data within the sphere of higher education.
We started with survey statements we felt captured the essence of a culture of innovation. For example, we reviewed statements that spoke to an individual’s sense of autonomy and of having sufficient resources. We also included statements that reflected the feeling that one’s input would be heard, that a person could speak up, and that an individual could challenge traditional methods.
We then conducted a factor analysis, comparing recognized institutions to non-recognized institutions. There were six statements that stood out at an exceptionally high level and, when grouped together as a construct, could prove supportive of innovation, creativity, and change:
- When I offer a new idea, I believe it will be fully considered (Statement 8, Communication)
- We have opportunities to contribute to important decisions in my department (Statement 13, Collaboration)
- I can speak up or challenge a traditional way of doing something without fear of harming my career (Statement 14, Fairness/Respect)
- My supervisor/department chair actively solicits my suggestions and ideas (Statement 20, Supervisor/Department Chair)
- Changes that affect me are discussed prior to being implemented (Statement 22, Communication)
- Faculty, administration and staff are meaningfully involved in institutional planning (Statement 42, Shared Governance)
For each of these statements, we reviewed the percent positive response (strongly agree and agree on the Likert scale). There was a consistent gap of 9 to 10 points across all six statements between recognized and non-recognized institutions, those recognized having the higher positive response.
So, what does this mean? For those of us at ModernThink and NCCI, more research! We will continue to review these statements as a construct, and gradually learn more. In the meantime, if your institution seeks to foster a culture of innovation, it’s safe to say a little introspection surrounding these six statements is a good first step.
Help us continue our research and participate in the 2020 Great Colleges To Work For® program. The program is free. Please visit greatcollegesprogram.com for more information. The deadline to register for the 2020 program is February 2020.